How To Apply Under Eye Concealer On Mature, Wrinkly Skin

5  Steps for Applying Under Eye Concealer for Women Over 40

I remember my first sign of crow’s feet around 30. I was freaking out at the time (let’s have a collective giggle)… but that was nothing compared to my 45-year old eyes. And, I know some of you may be reading this in your 50’s and think… just wait! 

Another thing that we have to worry about as we age… the puffiness and dark circles under our eyes. We tend to look more tired, even when we are not. And how we apply makeup as we age…changes. I want to make sure we ALL get it right no matter what our age… and that’s why I’m bringing in the big guns for this post!! I’m NOT a makeup artist, but my sweet and gorgeous friend Lisa J of BK Beauty IS! I asked her to give us some of my best tips for applying concealer under mature eyes.

Are you excited???? You should be!! She’s amazing. Lisa even has her own line of incredible makeup brushes now. I am so proud of her!! You can look up Lisa on YouTube here.

concealer for mature eyes, how to apply concealer on mature eyes from a makeup artist, Lisa J Makeup and BK Beauty founder

Lisa J. | Makeup Artist & YouTuber

concealer for mature eyes, how to apply concealer on mature eyes from a makeup artist, Lisa J Makeup and BK Beauty founder

Lisa’s Brush Collection, BK Beauty

#1 | Prep Your Under-Eye Area

Lisa’s first tip to helping you achieve the perfectly concealed eye… if you’re not already using moisturizer and eye cream, you should start. It’s the best way to prep your skin and eye area for the makeup you’re about to apply. Applying eye cream is the most important. The skin under our eyes is the thinnest on the face, making it drier and more textured. The eye cream will help make it more supple and moisturized.

I love this eye serum by Colleen Rothschild. And, if you’re into skincare gadgets, I highly recommend the NuFace Fix anti-aging device. I reviewed the NuFace Fix in August 2019 with before and after photos – you can truly see a difference in toning and texture! It’s worth noting that the FIX is a temporary depuffing tool. It also minimizes wrinkles. The effect lasts for about a day. It’s great to use if you have something special that day like a wedding, reunion or important meeting stepping off a flight.

how to conceal under eye wrinkles using concealer makeup tips routine for women over 40 with crepey under eye skin

#2 | Select the Right Makeup Consistency for Your Skin Texture

Lisa says that since the eye area tends to have more wrinkles than the rest of the face, with thinner, more crepey skin, you should look for concealers that are quite light and hydrating. Remember the old super cakey Mac concealer palette we all used back in the day??? That isn’t going to work anymore.  According to Lisa, if you have dry, textured under eyes, you’ll want a creamy concealer instead of a stick formula. Stick formulas tend to be drier, which magnifies the area it covers. The same goes for the rest of your face. A creamier consistency will mask any texture, fine lines, and wrinkles. Personally, I LOVE this Urban Decay color correcting fluid. I think it’s the best thing that I’ve found to cover up under eyes and those dark circles. I also like this concealer palette…you can press it on top of the color corrector and use it for blemishes.

Lisa’s favorite is…  the Charlotte Tilbury Magic Away Concealer, which I just ordered because I love ALL things CT and cannot wait to try this one!!

how to conceal under eye wrinkles using concealer makeup tips routine for women over 40 with crepey under eye skin

#3 | Matching Your Makeup Color

Now, let’s talk about color. This is SO hard, isn’t it? You have to find the exact right shade. Lisa says, if you have darker under eyes, choose a concealer with peach undertones. It will neutralize and cancel out the darkness. She opts for a concealer that is one shade lighter than her skin tone to create brighter under eyes. 

how to conceal under eye wrinkles using concealer makeup tips routine for women over 40 with crepey under eye skin

#4 | How to Apply Your Under Eye Concealer

Okay, now here’s where you really need to pay attention. I wish I could just put Lisa in my pocket and she could pop out and do my makeup! Lisa says the best way to apply your concealer is by gently pressing the concealer under your eyes with your ring finger. You don’t want to pull at that delicate skin.  She also recommends the BK Beauty 106 Brush, a great multitasking brush! When you apply the concealer remember that less is more. Apply it first in the inner corner… and then under the eye. Lastly, gently blend it out.

concealer for mature eyes, how to apply concealer on mature eyes from a makeup artist, Lisa J Makeup and BK Beauty founder

#5 | Add a Finishing Touch

Lastly, Lisa says that you should use a setting powder under your eyes, using a very light application. She says the powder should be sheer and translucent. It’s also best to find one with light reflective pigments that add radiance, to prevent a dry powdered look. Lisa recommends Laura Mercier Secret Brightening Powder, Koh Gen Do Natural Loose Powder, and the Hourglass Veil Loose Powder.

Find more beauty tips and inspiration here.
Check out Lisa’s awesome makeup brushes here.
Shop liquid and cream concealers here.

Thank you SO much, Lisa J!! I hope you all will support Lisa and BK Beauty!

If you liked this post, please share it using the buttons below! Pin it, tweet it, share it, email it…however you want to share, we appreciate it! And don’t forget to subscribe to the newsletter for even more incredible style resources. Thank you so much for stopping by!

How To Manifest Anything, Fashion blogger Erin Busbee of Busbee Style wearing an orange and blue Staud Ina dress with white sunglasses walking around in Telluride, Colorado
Erin Busbee
After a decade in TV news, a desire to help women "look pretty" sparked a career pivot. I started my own wardrobe consulting business, styling "real" women for many years. In 2014, I changed direction again, using my TV background and styling expertise to launch this website and my YouTube channel. We are now a community of well over 1 million dynamic, vibrant, amazing women over 40... who know that age isn't something you need to hide from. For us, life is just getting started!!
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6 thoughts on “How To Apply Under Eye Concealer On Mature, Wrinkly Skin

  1. I couldn’t click on this fast enough after reading the title. thanks for sharing these tips, ladies! xo

  2. I have stOpped using concealer and i love it….i feel like i Look younger and don’t have to worry about it.

  3. Hi Erin – I have been following you for just about a year. I’m almost 20 years older than you are, but i find your blogs very interesting. they always have a lot of useful information. this particular post was about the best one yet! i have serious issues with under eye bags/looking tired. This information is very helpful. thank you so much! I’m also wondering if you ever meet your subscribers? we recently moved to the durango, co area. i would love to meet you in telluride sometime in the spring or summer if you meet subscribers. thank you for all the helpful information in your posts!

    1. Thank you so much, Carolyn. I don’t really host meet-ups, but we can always have coffee! Durango is such a cool town. Congrats on the move! Erin xo

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