10 Inspiring Style Influencers Over 40 You Need to Follow Now (and Here’s Why!)

How many influencers do you follow on Instagram? Refining your scroll with content that makes you feel good, learn something, and maybe even chuckle a little, helps to ensure your time on social media is time well spent! Some of the most inspiring voices are those who’ve truly mastered their craft over time. And that’s how we feel about the 10 amazingly stylish women we’re including in our roundup today. Whether they’re redefining fashion, sharing pro-aging beauty tips, or offering life advice from a place of experience and wisdom, these beauties show that confidence, style, and personal growth only get better with time. Proof that every age is a great age to be fabulous. These amazing style influencers over 40 will brighten your day and are definitely worth the follow!

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best style influencers over 40

Best Style Influencers Over 40

Kim Mitchell

Kim works as a creative director consultant for fashion and lifestyle brands and is also an author and content creator. So…she really knows her stuff and is a lover of all things fashion! As a midlife influencer, she champions women to wear what they love, regardless of age. Her style is a mix of masculine and feminine, edgy and eclectic. When it comes to amazing outfit ideas, you can’t help but be inspired by Kim.

Instagram: @kimair
Blog: thejadorecouture.com

best style influencers over 40

Melissa Meyers

Melissa, The Glow Girl, is a Los Angeles-based content creator with over 20 years of editorial experience covering clean beauty, fashion, wellness, and travel. Her elevated LA beach style is effortless, chic, feminine, and SO California cool. You’ll love her pro-aging beauty tips, product recommendations, and her mindful approach to aging with grace. She’s beautiful inside and out and will be such a bright spot in your daily scroll.

Instagram: @melissameyers
Blog: TheGlowGirlLife.com

best style influencers over 40

Anna Daly

Anna, aka Beauty of a Boy Mom, shares classic casual style and beauty tips for women over 40. She’s a self-proclaimed fitness and style-obsessed North Carolina girl who loves finding shortcuts to looking fabulous every day.  A mom to four boys, she tells it like it is and keeps her looks effortless, easy, and oh-so chic! She’s somehow both completely relatable and incredibly fabulous!

Instagram: @annabdaly
Blog: beautyofaboymom.com

best style influencers over 40

Jess Cathell

Jess empowers women to make classic, timeless shopping decisions that reflect their individual identity. Sophisticated? Yes. Elegant? Absolutely! She decodes women’s body types and fashion styles to take all the guesswork out of styling because she believes effortless style is time saved and confidence gained. Love that! She has an eye on sustainability and body positivity and we’re certain you’ll just adore her as much as we do.

Instagram: @j.cathell
Blog: j.cathell.com

best style influencers over 40

Samantha Stewart

When it comes to style tips and fashion hacks, there’s nobody out there like Sam! For all things glam and girly, you definitely need to stop by Samantha Stewart’s site and IG! She is a vintage lover and a clean beauty supporter like Team Busbee. You’ll love her warm personality as much as her chic style and outfits. She also teaches a style Masterclass you might want to check out!

Instagram: @styleofsam
Blog: StyleOfSam.com

best style influencers over 40

Cindy Swanson

Cindy has a fun and inspiring way of helping women over 40 elevate their style. She keeps it real with high and low finds, sales alerts, travel, and recipes too! If you want to dress cute and trendy but also be age-appropriate, her go-to is casual, laid-back, and classy trends. Cindy is a game-changer for effortless and comfortable fashion!

Instagram: @_cindyswanson_
Blog: cindyswansonphotography.com/blog/

best style influencers over 40

Beth Djalali

The gorgeous, Beth Djalali, makes 60 look AMAZING. Her classic beauty and style sensibility speak to hundreds of thousands of women who regularly visit her website, Style at a Certain Age and her YouTube channel. She is dedicated to empowering women to age with grace, strength, and beauty. Your gonna love her!

Instagram: @styleatacertainage
Blog: StyleAtACertainAge.com

best style influencers over 40

Isabella Thorp

Super Ager? Absolutely! Isabella Thorp is where fabulous meets 50. She shares fashion, health, beauty, and skincare tips, her worldly travels, and even the recipe for a tasty cocktail upon occasion. She is bold but elegant and her style is unapologetically glamorous.

Instagram: @confessionsofasuperager
Blog: midlifeinstyle.com

best style influencers over 40

Monica Awe-Etuk

In one word…FABULOUS. But, fashionable, graceful, elegant, and a timeless sense of style are just a few other words that best describe Monica Awe-Etuk. When you want the low down on the best splurges, this self-proclaimed Splurge Specialist will be your go-to for luxe finds. Her motto? It’s OK to love yourself!

Instagram: @awedbymoni
Blog: awedbymonica.com

best style influencers over 40

Susie Wright

One of our favorites, and likely one of yours too! But, if you aren’t already following Susie, what are you waiting for? Susie Wright is an Oregon-based, former Nordstrom buyer and personal stylist who now shares her style passion and expertise through her blog and social platforms. Lucky us! She’s nailing the reels game with her outfit inspo, and her infectious smile is incredibly contagious!

Instagram: @susie.wright
Blog: sosusie.com

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