5 Summer Makeup Trends That Aren’t Too Over The Top For Women Over 40

Wearable Summer Makeup Trends

If you’ve been following Erin for any length of time, you know that our mission at Busbee Style is to disrupt the perception of what it’s like to be a woman over 40. We are elegant and gorgeous! We believe in celebrating our age. This brings us to today’s topic: wearable summer makeup trends. If you’ve learned nothing else from Erin, it’s that fashion and beauty are a state of mind. Do what makes you happy. But there’s no denying that we should approach some of today’s trends with a sophisticated twist. With warmer days around the corner, this summer’s vibe is all about pastels, bright colors and fun! So, whether you’ll be putting on a full face for a night out, or an easy look for fun in the sun, I’ve got 5 hot (pun intended) wearable summer makeup trends that aren’t over the top for women over 40.

And, speaking of trends, if you missed Erin’s roundup of wearable fashion trends for women 40+, you’ll want to check out this post!

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Reese Witherspoon photo by JB Lacroix/Getty

#1) Bright Blush

Statement blush is back and better than ever. Bright blush, and over-blushing, are one of this season’s newest makeup trends. Brighter color choices like bold peach, strawberry pink, and golden orange are taking center stage at the moment. But how do you take this celebrity makeup trend and make it wearable for women 40+? The key to pulling off this look is to use less product on your brush. Don’t let the shade scare you. By working in a small amount of blush, you can create a beautiful, soft wash of color. Apply first to the apple of your cheek and pull back into the temple for a gradient, lifting effect.

Here are some of my favorite blushes this season…

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Jennifer Lopez photo courtesy of Popsugar

#2) Glossy Lips

Pucker up this summer with shiny, glossy lips. You can rock this makeup trend with a nude lip, which never goes out of style. If you’re looking for a bit more color, the juicy, hydrated glass-looking lip is everywhere these days. Use a high-shine gloss, colored balm, or one of the many moisturizing lip oils that have come out this year. It’s a welcome change from the matte lip that isn’t as forgiving on mature mouths. This is really one of the easiest and most wearable summer makeup trends to try.

These are some top picks for that glossy look…

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Celebrity Makeup Artist Katie Jane Hughes

#3) Pastel Eyeshadow

Before you write this trend off as a 60s revival, this year’s pastel trend is actually quite modern and playful. Maybe we all have a new-found appreciation for enjoying being social again, and this color trend reflects that. The popular hues are lilac, mint, periwinkle and rose, all of which instantly brighten up your summer. I wouldn’t be surprised if this trend keeps going all the way through the fall. Pair it with a neutral glossy lip and you’re on point!

These palettes will help you master this trend…

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Taraji P Hensen photo by Kristina Bumphrey/Shutterstock

#4) Colored Eyeliner

If bright eyeshadow is not really your thing, but you still want to get in on the fun, opt for colored eyeliner along your lower lashes. We’re not talking full-blown 80s-style blue eyeliner. There is a way to make this trend 100% wearable at any age! Just swipe a deep blue or emerald green under your bottom lashes to give your look a ton of personality. The trick for mastering this trend is to keep your top lash line neutral.

Have fun with these colored eyeliners…

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Nicole Kidman photo courtesy of The Hollywood Reporter

#5) Fluffy Brows

Beyond the bright blush trend, it’s the season of accentuating your favorite features. Full and fluffy brows are still going strong. To ease into highlighting your brows, use a brow pomade or tinted brow gel. Try a lighter hand when applying at first, and then work up to applying more if needed. The right product makes a huge difference.

Here are some simple-to-use brow products…

For more fabulous makeup tips that won’t age your face, be sure to check out this post!

Are you going to try out any of these trends? Please share with us in the comments below! Don’t forget you can sign up for the newsletter to take advantage of some amazing resources here including a PDF with 20+ beauty tips to look younger! Thanks for reading!

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  1. Dr. Peggy Ann Taylor says:

    WELL DONE!!!!!!!!!!!!!!!!!!

    • Amit Bloom says:

      Thank you, Dr. Peggy! Please let me know if there are any other beauty topics you’d like to see! ~Amit

  2. Robbynn Ashmore says:

    I love the blouse with the cut-outs that you are wearing today! Where did you buy it!

  3. Rachel Trevino says:

    Charlotte Tilbury has an eye color magic liner duo. It’s a limited-edition matte and metallic duo eyeliner pencil to emphasize and amplify your eye color. The super blue and green lights are fab.

    • Francine Harris says:

      Hi Rachel – Thanks for the tip! Charlotte Tilbury can do no wrong in my book, so I will definitely check it out.

      xoxo-Francine

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